From the BlogHer blog:
BlogHer is a network for women bloggers to draw on for exposure, education, and community. By holding a day-long conference on July 30, 2005, and establishing an online hub, BlogHer is initiating an opportunity for greater visibility, learning and success for individual women bloggers and for the community of bloggers as a whole.BlogHer plans to achieve this goal by providing three key items: exposure, education and community:
- Exposure for women bloggers
BlogHer's goal is helping women bloggers identify, reach and grow the audience they seek by raising their visibility and searchability. Once women bloggers build relationships with each other -- online and in person –- it will be easier for Web users to find more quality, relevant bloggers. A broader diversity of top-trafficked bloggers will follow.
- Education for women bloggers
BlogHer's conference schedule is being designed as an opportunity for women to educate themselves and each other, both technically and conversationally. Via scheduled talks, panels and applied training sessions, everyone who attends BlogHer's conference, either online or in person, will have the opportunity to learn new technoilogies and best practives that help bloggers better express and market themselves. At the same time, participants will explore opportunities, challenges and key questions facing women bloggers, both those writing about professional sectors (such as journalism and technology) and those exploring issues fundamental to female identity online (such as motherhood and dating). An essential feature of BlogHer's approach to these discussions is the "Room of Your Own" track, where women in the BlogHer community can host their own seminars.
- Community for women bloggers
BlogHer’s conference and online hub are opportunities for women bloggers to develop a network of colleagues they trust and support. Only this kind of social network, steeped in shared interests and experience, will create a sustainable community capable of delivering ongoing, mutual exposure and education. That’s why the conference agenda and the site will afford plenty of time for discussion, formal meet-ups, ad-hoc conversations and fun. Because community begins at the conference, and we expect it to continue at BlogHer.org all year long.